Website redesign
What stays, what dies, and what the current site is secretly doing for the business.
4 sections · 16 questionsscope of reuse → deliverables
The questions
Linear sections, no branching.01
What is failing about the current site, measurably?
02
Which pages get the most traffic today, and which ones convert?
03
What do visitors or your team complain about most often?
04
Is this a visual refresh, a rebuild, or a repositioning?maps to deliverable count
05
What must survive the redesign untouched?
06
Which existing pages get reused as-is, rewritten, or deleted?maps to deliverable count
07
Does the brand stay as it is, or is identity work part of this?maps to deliverable count
08
Which third-party integrations must keep working on day one?
09
How many page types are in scope for redesign?maps to deliverable count
10
How many revision rounds per page type?maps to included revisions
11
Is the copy being rewritten, and by whom?maps to deliverable count
12
Which new pages or sections don't exist yet?maps to deliverable count
13
Who signs off on the final design?
14
Can we change URLs, or must redirects preserve every one of them?
15
Is there a date the current site has to stop being live?maps to deadline
16
Who handles the DNS and hosting switch on launch day?
Free to copy — the hosted version carries your branding.Use it in Tave